The Advantages of Digital Transformation in a Recession: Paving the Way for Business and Revenue Growth
In today’s dynamic business world, the role of digital transformation cannot be overstated. The term ‘digital transformation’ has become a buzzword, synonymous with innovation, efficiency, and growth. It is even more critical during a recession when companies strive to maintain their operations while minimizing costs. This article explores the advantages of digital transformation during a […]
If you are a startup, probably your main concern is getting your first 100 customers!
Acquiring your first 100 customers is the hardest step for each startup. When you have thousands of customers, you have lots of data that you can use to test, measure, and optimize your marketing strategy. However, when you are in the process of getting your first 100 customers, you have a lot to work with. […]
The fact that you found us, is inbound marketing!
Creating valuable content and experiences attract strangers as your visitors, convert them to leads, closes them to the customers then, delight them to be your promoters. This process is called inbound marketing. Inbound marketing creates a trusted connection with your audiences and target market based on the content you create and solves the problems they […]
The story of persistence, determination, and hustle in crisis
“We didn’t want to post on Craigslist because we felt it was too impersonal. Our entrepreneur instinct said ‘build your own site.’ So we did.” Gebbia said.Back in October 2007, Brian Chesky and Joe Gebbia launch a website to raise money. The website was meant to turn their apartment into a lodging space to help […]
The Importance of Ikigai to Increase your Productivity
Nowadays, along with everything going around the world, people are super busy doing their jobs rather than getting the job done.You don’t know what I mean? Let me explain.In order to be an irreplaceable piece of your company, you need to find the joy in what you do. Then, the pressure of doing your job […]
The Theory of hard work
Typically when you are talking about hard work it means you are working too much. But, you can explain hard work as trying to do something that is beyond your expectations. Meanwhile, the definitions of hard work can be:• Do more than expected• Continue while others quite• Accept the failure as a temporary situation• Ignore […]
How to build my website using Wordpress?
You’ve probably heard of WordPress, a simple yet powerful CMS that lets you build great websites. Maybe it has come across your mind to make a website for yourself or your business. But how are these websites made so easily yet so clean and powerful? Here we are going to show you the basics of […]
Answer this question before anything else — Who is your real customer?
“Who is your customer? Everyone.” This is the sentence business owners tell us when it comes to the target customers. However, even tech giants like Google and Microsoft don’t target “everyone”. Customer segmentation is the very first step in building a business and a crucial step toward the marketing strategy. With a nicely selected customer […]
Self-Awareness is the single success key behind unicorns — Here is the scientific evidence
Here at Marketgram, we really like to look at the topics from a different angles. This helps us to maintain innovative and problem-solving abilities. This article is the outcome of hundreds of hours of studying and analyzing the unicorns.There are numerous studies over the Unicorns and their success factors. However, my favorite one is the GlobalGERS. GlobalGERS aims to […]
Which path leads me to the information I want? Metadata!
Imagine that you have been doing Yoga for the last two months. Every day you want to get there you use Google maps to find the best way, but today you are sick and don’t want to go to Yoga class. At the same time, like every day, while searching for the best way to […]
